Pentaheal Clinic Rebranding
The biggest motif of Pentaheal clinic design is extension. Functional medicine, a field that is not yet well known in Korea, is expressed as a medical symbol cross (+), an easy and simple visual language so that it can be recognized by global patients. The Symbol was balanced as branding in combination with P and H letters, which are the abbreviations of the hospital. The axis of the symbol is extended in both directions, to be used on various shapes and sizes of the brand application items.
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