Chasing Light Showroom - Salone dei Designers

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Chasing Light

The project is located in Foshan, China. As a part of ceramic tile brand Overland's headquarters, it integrates the functions of reception, exhibition and experience, and aims to upgrade the brand's image. The product display space continues the overall design logic. To solve the problem of exhibition, ceramic tile products are divided into four categories, and are showcased in a pure manner on the horizontal and vertical surfaces within the space. Based on architectural aesthetics, the design expresses the confidence of the space and highlights the high-end products.

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